BlueWave Consulting valued the global bone and joint health supplements market at $10.31 billion in 2021 and predicts it will reach $18.83 billion by 2028 with a CAGR of 9.2% from 2022 – 2028. The increased demand for nutraceuticals to improve bone and joint health is a combination of various factors: the rise of an ageing population, increased consumer awareness of micronutrients intake and deficiency levels, technological advancements, mobility, and increased prevalence of orthopaedic disorders. In addition, according to Grand View Research, the opportunity extends beyond senior consumers as interest is rising among Gen Z consumers following an increase in sedentary lifestyles.
This Vitafoods Insights webinar on bone and joint health will explore market trends, consumer insights and ingredient innovations to create effective formulations to optimise mobility, and bone and joint health.