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Brain health and mental wellness - 31 January

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Grand View Research valued the brain health supplements market at 7.68 billion USD in 2021 and predicts it will grow at a CAGR of 8.3% yearly from 2022 to 20301. This growth is fuelled by consumers' increased awareness of the impact on holistic health of mental wellness, sleep quality and cognitive functionalities such as enhanced focus, mental performance, and decreased stress levels. Covid-19 increased the focus on brain and mood health benefits2, with younger consumers expressing higher acceptance of nutraceuticals and natural ingredients to boost their mental and emotional well-being. According to Innova Market Insights, there is an increased demand for supplements related to mental health as well as plant-based ingredients and botanicals as a result3.  

This Vitafoods Insights webinar on brain health and mental wellness will explore market trends, consumer insights, ingredient innovations and go-to-market strategies to create effective formulations to optimise consumers' mental and holistic health.

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